PropertyLimBrothers Realty (PLB) and EdgeProp Singapore have recently signed an MOU to create a deeper synergy between both companies. This opens the door to more collaborative opportunities as well as access to EdgeProp’s proprietary property analytics tools to provide PLB’s agents with the latest market data and analytics.
Melvin Lim, CEO and co-founder of PLB Realty, states that they are heavily relying on proptech and market analytics to power their future growth. As such, agents must stay up to date with the latest market trends to ensure they can value-add the services they provide to their clients. This reliance on data to make property decisions is the current direction the local property market is taking.
Bernard Tong, CEO of EdgeProp Singapore, says that the MOU allows both companies to partner and collaborate in future endeavors such as consumer talks and seminars for real estate professionals. EdgeProp has customised the front-facing …